There are numerous examples of companies who have used this strategy successfully examples include Facebook, Instagram, Twitter and Flickr/Picasa/Flickr (to name just a few). The important thing to realise here is that this type of instant access will be available through some form of mobile computing powered by some form of internet technology.The important thing here is not just having the ability to read or post on social media sites but also being able to do things like “share” certain images and videos with your friends and followers across different social media platforms. Not to be confused with social commerce, which is a subset of social media marketing that includes online shopping and online payments.Many people have been talking about whether or not the internet makes us more connected than ever before, but the truth is that we’re never going to get to a point where everyone has instant access to everything, because right now there are still too many barriers to entry: insufficient bandwidth, storage limits and so on.However, as mobile technologies become more powerful, it will be possible in a few years’ time for everyone to have access to all the world’s information (and so share it) at any time of their choosing this means in theory at least that everyone could have instant access to all the world’s information without having to go online at all (for example via instant messaging). Social media marketing is an ever-evolving field.

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